Alert Icon Icon of an exclamation point in a triangle.
Medical emergency: Face masks are now OPTIONAL
View Service Alerts

Long Range Transit Plan project

We're developing our first ever 20-year planning document

Project background

In August 2021, Cherriots and Jacobs Engineering Group, Inc. kicked off a project to develop Cherriots first ever 20-year planning document. Called the Long Range Transit Plan (LRTP), this project will engage the public to develop a plan that will help guide the Cherriots transit network and regional transportation options as the region grows and the demand for public transportation increases.

A strong public transit system is vital for environmentally friendly and economically thriving communities. The Cherriots vision, mission, values, and brand promise represent the guiding principles for long-range transit planning. The guiding principles of the project are:


We deliver valued mobility options that inspire community pride.


Creating Community Connections.


Communication - Humility - Excellence - Respect - Resourceful - Inclusive - Ownership - Transparency - Safety

Brand promise

Cherriots delivers a world class customer experience.

Background documents

Read the Existing Conditions Snapshot Report to learn more about Cherriots' current services and riders.

Read the Plan Review Memorandum which summarizes key aspects of
adopted plans, documents, and ongoing projects that will be used to inform the
Long Range Transit Plan.

Read the Public Engagement Report which provides an overview of the public
engagement activities conducted in December 2021 and January 2022.

Read the Scenario Evaluation and Strategy Development Report which describes how the Long Range Transit Plan team used scenario planning methods to evaluate different ways the Cherriots transit system could grow over the next 20 years.

Goals and expectations

The goals and expectations of a 20-year LRTP for the Cherriots Local and Cherriots Regional systems include:

  • A plan that finds strategies for implementing Cherriots vision, mission, values, and brand promise
  • A plan that takes into consideration the upcoming Climate Action Plans being developed by Cherriots and the City of Salem
  • A plan that remains consistent and compatible with local, regional, and state transportation plans
  • A plan that provides a thorough long-range market analysis in order to serve as a transit market assessment not only for Cherriots, but for partner jurisdictions as well
  • A plan that is adaptable to new trip generators, transit network changes, and new technologies
  • A plan that guides future vehicle procurements
  • A plan that increases the awareness of and accessibility to other transportation options within the region


The following timeline provides both the project schedule and the deliverables that fall within each of the seven major tasks.

Next steps

This fall, we’ll use the feedback that we have received from the public over the past several months to help draft the 20-year plan. The Cherriots Board of Directors is expected to adopt the final plan in November 2022.

Contact and questions

If you have any questions or comments for project staff, please contact us using one of the methods below:

  • Email us at
  • Call Customer Service at 503-588-2877
  • Write us at 555 Court St. NE, Suite 5230, Salem, OR 97301