Alert Icon Icon of an exclamation point in a triangle.
Holiday: Reduced service level on Veterans Day
View Service Alerts

Service Enhancements

Cherriots is working on ways to make riding the bus easier, quicker, and better for everyone

¿Quieres ver esta página en español?

 

Creating
Community
Connections

We’re committed to enhancing the rider journey. To do that, we’re looking at some near-term and long term service enhancements, designed to make bus travel more straightforward, quicker, and more enjoyable for all. Key improvements include more frequent buses, extended service hours, and various innovations aimed at boosting accessibility and convenience. 

Imagine this...

More frequency, extended service hours

We want to add more more buses and extended service – earlier mornings, later evenings – not just on weekdays, but also on weekends and holidays. This will help more people get where they need to go, especially those who work at different times of day.

Quicker bus rides, more comfortable bus stops

We plan to make your ride quicker by optimizing traffic lights to give buses green lights sooner or hold a green light longer. We’re also working to make bus stops safer and easier to use. Plus, we might build a new transit center in east Salem to help people in those growing neighborhoods get around.

New ways to get around

Besides adding more buses, we’re thinking about new ways to travel. One idea is a flexible, on-demand ride service known as microtransit that lets you reserve rides when and where you need it. We’re also looking at shared micromobility systems, such as bikes and scooters, to help you get to your destinations more easily – and we want to make it easier to pay for all these options with one simple system.

Buses for events and downtown

We’re thinking about adding special buses for big events, so you won’t have to drive. We also want to create a bus route that circles around downtown Salem, stopping at popular spots to help tourists, shoppers, and workers get around.

Looking Ahead: bus lanes and a combined campus

In the future, we might build dedicated bus lanes that improve the flow of buses and reduce travel times in busy areas. This idea is called Bus Rapid Transit. We’re also considering bringing all Cherriots offices together in one place to make our work more efficient and more organized.

 

Frequently Asked Questions

How did you come up with these ideas?

We looked at rider trends, recent reports, and what people have asked for.

When will the changes happen?

We’ll start getting funding in 2027 and plan to begin the new services in 2028.

Why do we need these changes?

We want to continue to improve our mobility options so we can create better community connections. We’ve received great feedback – our community value and customer satisfaction scores are among the highest in the nation! – but people also told us they want more frequent buses, more routes, better bus stops, and shorter rides. That’s what we’re working on!

Is there support for these changes?

Yes! These ideas are grounded in extensive community feedback gathered through years of customer and community value surveys. Each year, hundreds of community members, not just riders, share their perspectives on Cherriots values, needs, and priorities. The results have been consistent over time, reinforcing the direction of these service enhancements.

What happens next?

We'll use your feedback to inform our planning efforts. Your feedback here will go hand-in-hand with our more technical Comprehensive Operation Analysis (happening now!). The COA helps us study how routes are working, how many people are riding, and where we can improve.

How will these changes be funded?

In 2018, a new state law changed how Cherriots is run and funded. Starting in 2027, a payroll tax paid by employers will help us fund these changes and improvements. We’re asking for your ideas now so we can start the new service in 2028. 

Key Points:

  • District: The tax funds the Salem Area Mass Transit District, known as Cherriots.
  • Tax Base: The tax is based on the employer's gross taxable payroll earned within the Salem-Keizer Urban Growth Boundary.
  • Who Pays: The tax is paid by the employer, not the employee.
  • Calculation: Multiply the taxable payroll by the current transit rate.
  • Reporting: See Oregon's Tax Forms and Reports webpage.

How to calculate the proposed payroll tax

To calculate the proposed payroll tax, employers multiply their gross taxable payroll earned within the Salem-Keizer Urban Growth Boundary by the proposed transit rate. This amount may qualify for a tax deduction.  Please reach out to a certified tax professional who can help you explore potential benefits.

To easily calculate the tax, use this: